We did the global creative and art direction in conjunction with The Work, including:
- Covering merch and activation plan with Departamento LA and installation of the gallery at Praz-Dalevallade Gallery
- Global styling
- Photography and video direction
- Editorial photoshoot
- Social media campaign
- Branding
- Sound design & soundtrack for gallery installations
- Shopify store
The first show was introduced at Praz-Dalevallade Gallery in 2023, featuring photographers like Kennedi Carter, Naima Gren, Abdi Ibrahim, Clipfford Prince King and films from director such as Magdalena Wosinska and Cruzan Cowboys by Doug Segars presented Selected for Tribeca Festival 2023.